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marketing costs

См. также в других словарях:

  • marketing costs — The costs incurred by an organization in carrying out its marketing activities. These would include sales promotion costs, salesmen s salaries, advertising, and point of sale promotional material, such as display stands …   Accounting dictionary

  • marketing costs — The costs incurred by an organization in carrying out its marketing activities. These would include sales promotion costs, salesmen s salaries, advertising, and point of sale promotional material, such as display stands …   Big dictionary of business and management

  • marketing — finding out what customers want, then setting out to meet their needs, provided it can be done at a profit. Marketing includes market research, deciding on products and prices, advertising promoting distributing and selling. Glossary of Business… …   Financial and business terms

  • Marketing co-operation — A marketing co operation or marketing cooperation is a partnership of at least two companies on the value chain level of marketing with the objective to tap the full potential of a market by bundling specific competences or resources. Other terms …   Wikipedia

  • Marketing supply chain — The marketing supply chain is the chain of suppliers that an organization relies on to produce marketing materials (print, promotional products and point of sale) to market their products and services. The marketing supply chain is often made up… …   Wikipedia

  • Marketing accountability — is a term that signifies management with data that is understandable to the management of the enterprise. Overview Within marketing accountability the expression “integrated marketing communications” (IMC) implies that marketing and… …   Wikipedia

  • Marketing research — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • Marketing Accountability Standards Board (MASB) — Marketing Accountability Standards Board Founded 2007 Motto . . . where marketing and finance align on measurement for reporting, forecasting and improving financial returns from buyers in markets . . . short term and over time. Website… …   Wikipedia

  • Marketing warfare strategies — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • marketing — /mahr ki ting/, n. 1. the act of buying or selling in a market. 2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling. [1555 65;… …   Universalium

  • Marketing plan — A marketing plan may be part of an overall business plan. Solid marketing strategy is the foundation of a well written marketing plan. While a marketing plan contains a list of actions, a marketing plan without a sound strategic foundation is of… …   Wikipedia

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